Showing posts with label LIVERPOOL. Show all posts
Showing posts with label LIVERPOOL. Show all posts

Tuesday, September 20, 2011

Fernando Torres bites the dust

Fernando Torres is the most expensive Spanish player ever. 58 million euros paid Chelsea FC for him. A price that definitely shows the prestige of the player at the moment of the signing for the club of London. Since always a precocious kid, the flag of the clubs he played in. However, nowadays, he is probably living the worst moment of his professional career in Chelsea and the Spanish NT. Target of the attacks of the English tabloids, relegated to a secondary role in the Spanish NT, Torres' career walks on a thin line in this moment.

Fernando Torres was a star before he was a professional. After the historical error of Raúl, who left Atlético Madrid to join the eternal rival after Jesús Gil closed several youth teams, Fernando Torres was considered the diamond of the Atlético academy. Being 15 years old, Fernando Torres led Atlético to the Nike Cup, an Under-15 tournament, in the year 1998. At this point, Fernando Torres could hardly imagine that he was the one to carry a big club like Atlético Madrid on his shoulders in the worst moments of the history of the colchoneros.

In 1999, he signed his first professional contract and, only one year later, only being 17, he joined the first team. At that moment, Atlético had been relegated to Segunda División. "One year in hell", said the slogan of the commercial to attract ticket-holders. Sadly for him, an injury kept him out of the pitch during a long part of the season, although he could make his debut at the end of the season, scoring his first official goal with Atlético Madrid. Still, the year in hell was extended one more year, since Atlético failed to return to Primera División.

In Segunda
But the turning point for him was the summer of 2001. Fernando Torres was called by the Spanish NT to play the U-16 Euro in England. Fernando Torres led Spain to the victory in this tournament, scoring the only goal of the final against France and being chosen the best player of the tournament. His childish face made him get the nickname that made him famous: El Niño (The Kid).

Back in Madrid, Atlético and the fans put all the faith on him. With only 4 games with the first team, Fernando Torres, a 17 year old kid, was given the responsibility to drive Atlético to Primera División. He was the new hero, the hope of the future Atleti. Luis Aragonés, the fan hero returned to the club and did not hesistate one second: Torres had to play. He ended up scoring 6 goals in 36 appearances, perhaps not a great record, but his movements and personality already impressed. Atlético won the Segunda División title and returned to Primera. That was not enough and, as he had done the previous summer, Fernando Torres was called by the U-19 Spanish team for the Euro. Spain won the title and history repeated itself: Torres scored the only goal of the final against Germany and was chosen the best player of the tournament.

No one had any doubts in the Manzanares: Fernando Torres was the man. Fernando Torres was 18 years old and made his debut in Primera División in the 2002/2003 season in the Camp Nou against FC Barcelona. Fernando Torres started to show his value scoring 13 goals in his first season, not an easy year for an Atlético that was adapting to the top division after the years in hell. Fernando Torres did not fail to those who put the faith on him.

Captain

The 2003/2004 was special for Fernando Torres. El Niño was given the captain armband. 19 years old and captain of one of the biggest clubs of the continent. This fact did not have any effect on him, he wore it with pride and ended up scoring 19 goals in Primera División, only surpassed by Ronaldo (Real Madrid CF) and Julio Baptista (Sevilla FC). All these great performances gave him the chance to play for the Spanish NT for the first time, called by Iñaki Sáez, a man that had always put the trust on El Niño in the youth categories of the national team. During the summer, Atlético had to reject several offers from big clubs of England to retain their home star and local hero.

During the following two years, Fernando Torres did not stop growing. Despite the instability of the club, he always was the reference of the team and the top scorer. At the same time, the Spanish NT started a new era.  After the failure of the Spanish NT in the Portuguese Euro 2004, Fernando Torres started to be constantly called by the Spanish NT. A young and new generation of players started to appear made their way towards the World Cup 2006 at Germany. Players like Torres himself, Cesc Fàbregas, Iker Casillas, Xavi, Andrés Iniesta or Xabi Alonso, all of them under-25, were there. The Spanish NT impressed by their good football during the group stage, but failed against the first important rival: France. Luis Aragonés claimed that Spain had enough talent, but these young players needed to learn to compete.


Fernando Torres did not stop growing and the offers from important clubs were bigger and bigger. Fernando Torres was a sensation in Europe and Atlético Madrid failed to surround him with good players. While El Niño kept performing in a superior level, the club failed to give him a squad to fight for titles. In the spring of 2007, there was an eloquent picture, Atlético Madrid got a historical 0-6 beating by Barcelona at the Vicente Calderón. Everyone knew that Fernando Torres' heart was broken, it was a non-return moment. Barcelona trashed the team of his heart and his life and the image was Fernando Torres, alone in the middle of the pitch, looking at an uncertain point of the horizon and then falling on his knees grabbing his head. He had to leave in order to grow... and all the atléticos understood why. He had served like a good soldier, but he was too big for an Atlético that also needed the money to build a stronger squad.

0-6

This is how Fernando Torres ended up signing for Liverpool, convinced by Rafa Benítez, in the summer of 2007 for 36 million euros. Liverpool FC is one of the biggest teams of England and Europe, and the reds had played the Champions League final in May, 2 years after their last continental title. Fernando Torres was the star that had to complete a winning squad. Fernando Torres had a fantastic season, he scored in his debut at Anfield against Chelsea. Fernando Torres broke his personal record, scoring 24 goals during the season. Liverpool did not win any title, but the future looked bright. El Niño was part of the team of the season of the Premier League and one of the nominees for the PFA Players' player of the year, the PFA Young player of the year and, for the first time, for the FIFA World Player Award. But, despite the great season, he did not know that his moment was yet to arrive.

It was in Austria, in 2008. Fernando Torres and David Villa had the task to make people forget the Spanish ever top-scorer, Raúl. Luis Aragonés "killed" the national and, especially, madridista hero and, against the opinion of the press, put all the faith in the young pair of strikers. The early polemics were left behind when the ball started to roll. David Villa was the main reference and top scorer, but no one had doubts that Fernando Torres was the perfect partner. It was the team that broke the Spanish curse of the quarter finals, beating Italy in the penalties. Destiny gave Torres all the responsibility of the attack of Spain. David Villa got injured in the early minutes of the semifinal and Luis Aragonés did not give him a striker. On the other hand, Torres had to fight against the World, escorted by a brilliant generation of midfielders (Xavi, Iniesta, Cesc, Silva and Senna).  In the final, some expressed their doubts on Torres, since he had only scored one goal in the entire tournament. Villa was out of the team and Spain's number 9 was Fernando Torres... and it was the night of his life. It was the 33rd minute of the first half, Xavi raised his head to make a long pass for Fernando Torres' run, not very precise, to the space, but Fernando Torres used his speed and skill to beat the German fullback in the run to kick the ball, with a subtle touch, over Lehmann's body. The goal of the night, the goal of the final, the goal of the tournament... the most important goal of the Spanish NT history since Marcelino's in 1964.

The goal of his life

Fernando Torres was a global star, a World class player. In the 2008/2009 season, Liverpool really went for it. Despite Torres could not repeat the figures of the previous year, his contribution was important once more. In the first games of the season, Torres kept his good goal record, but several muscular injuries in games with the Spanish NT broke his season. Liverpool fought for the title in a tight run with the eternal rival, Manchester United. It was near, but not possible. In the Champions League, the historical 4-0 against Real Madrid did not pass from the anecdote after being defeated by Chelsea in the quarter finals. Despite the club failures, Torres was chosen the 3rd best player of the year only behind Manchester United's Cristiano Ronaldo and Barcelona's Lionel Messi. Besides, The Times chose him among the best 50 players in Liverpool's history.

Rafa Benítez surprised everyone with a revolution that ended up punishing his team. Liverpool sold important players like Xabi Alonso, Hyppia, Sissoko, Robbie Keane or Arbeloa and the reinforcements did not match the level of the players who had left the team. Fernando Torres was the main reference and big star of the team, but the muscular injuries that started to punish him the previous season, kept following him. Torres was able to score 18 goals in 22 Premier League games, but the team failed in the domestic league (ending up 7th, out of the Champions League spots) and out of the Champions League in the group stages. From a personal point of view, Torres' season was perfect until an injury punished him in the second half of the season. His team noticed his absence and, ironically, he missed the chance to help his team to face Atlético in the semifinals of the Europa League. The team of his life beated his Liverpool to get a ticket to a historical final for the atléticos, who won their first title since El Doblete of 1996.

But the injuries made the alarms ring. Fernando Torres' recovery was slow and the World Cup was in the horizon. The specific work helped him to reach the tournament of South Africa, where Spain was one of the main favorites to win the title. Despite his bad preparation, Del Bosque did not hesitate and Torres was in the initial lineup of the Spanish NT, but his bad performances and the lack of goals raised the doubts about him. Torres lost his position in favor of the blaugrana Pedro in the semifinals against Germany. For the first time in a long time, Torres was sent to a secondary role in the key moment of the competition. The historical victory of the Spanish NT hide the personal problems of Torres, who started to lose the favor of Del Bosque. Still, Fernando Torres was there in the highest moment of glory of the Spanish football. Five minutes before the end of the World Cup final, Navas connected with Iniesta and Cesc in midfield, the Sevilla player saw how Torres opened the field and gave him the ball. Fernando Torres was the one who took the decision to risk the ball looking for the winning goal. El Niño raised his head and looked for Iniesta, who was out of mark, the pass was too short, but created the chaos in the defense of Netherlands. Cesc took the lost ball and made a soft pass to the space where Iniesta appeared and prepared the ball to kick it with the heart of the whole country. Torres had reached the top and his teammate Pepe Reina, in the celebration of the World Cup title, said about him: "Everything started 2 years and 13 days ago, scoring the goal against Germany, he made us dream, he made us believe in it and this is why we just won this cup... Fernando Torres!".



He touched the top, but his hell started there too. Rafa Benítez, his protector at Liverpool, had left the club and, even though Roy Hodgson tried to convince him to stay, Torres thought that his stage at Liverpool was over too. He had left Atlético to triumph and he saw himself in the same vicious circle he had been in his last years with the club of his life. In the Winter of 2011, Chelsea completed the most expensive transfer involving a Spanish player. What it was a step forward for Torres became a nightmare in very few weeks. The biggest hope of Chelsea turned to be a failure. Torres never was comfortable with his team and only completed one goal in 17 games and he became a favorite of the English tabloids, who had no mercy with him.

The new season has just begun, but Fernando Torres keeps living the worst moment of his career. The lack of goals are punishing him, despite the new coach Villas-Boas clearly bets on him. However, his references about his teammates, calling them "too slow" earned him some enemies and some suggested a possible transfer. Besides, in the first games of the Spanish NT this season, Del Bosque who had been roaming the idea since the World Cup, left him in the standings, while Negredo took advantage of his chance to convince the coach with his goals. This weekend, Fernando Torres scored the only goal of Chelsea in the visit to Old Trafford, where the blues lost 3-1. It probably was the best game of Torres in a long time, but everyone will recall his huge error in front of the empty net in the last minutes of the game.

Fernando Torres is 27 years old. Since 10 years ago, he has hold important teams on his shoulders and it never was easy since his good personal performances were never backed by a winning squad, aside the international titles. El Niño looks sad and down, everything conspires against him... even himself and his words to the press. He feels in a hole, Chelsea has become a hostile place and the Spanish NT starts to make their way without him with an Euro in the horizon. But we are talking about Fernando Torres, the kid who was the captain of Atlético Madrid being 19, the man who made Liverpool dream in the Premier League for the first time in a long time, the striker who scored a goal that showed Spain the way to the victory. Fernando Torres has touched the bottom and has bitten the dust.

Touching the bottom


This is a key moment of his career. His first real chance in a club that can actually win titles. The maturity of his football. Maybe the chance of his life in the club level, never forgetting the challenge of the Spanish NT, where he just lost his place. Now that he knows the loneliness and darkness of the hole, it is his time to prove what Fernando Torres really is. This season will be all or none for the kid that once left Fuenlabrada, a town near Madrid, to be a goalkeeper in a school team and ended up scoring the goal that made Spain be a winner team. This is his challenge: to convince all the ones who doubt about him... like me. But let me tell you, Fernando Torres always had the ability to close the mouth of those who ever had doubts about... like mine.

Sunday, August 28, 2011

The Premier League 2011/2012 season by the fans

There is no need to say that the English Premier League is the most important, prestigious and popular league of the World in this moment. The Premier League enjoys some of the richest clubs of the World and, as a consequence, the level of competitiveness is huge. If there is an unpredictable league at this point, it has to be the Premier League.

Manchester United defends the title. Sir Alex Ferguson extended his already huge collection of titles with another title last year. It was the last year of legendary players like Edwin Van der Sar, Phil Neville and, especially, Paul Scholes, being all of them part of the history of the Red Devils. Now they added important players like Phil Jones, David De Gea or Ashley Young to an already poweful team. Chelsea FC has been and will probably be the main rival of the Mancunians. The club of London starts a new project based on the signing of the young but prestigious Portuguese coach Andre Villas-Boas. The core of the team is practically the same of the veteran team that ended up being the runner-up in the previous season, along with young players like the star signings Juan Mata and Romelu Lukaku, among other young additions that set the base of the future Chelsea. The rising power can only be Manchester City, who will definitely present a super-team to fight for every single title they are in. Another summer and Manchester City did not hesitate to keep spending their infinite budget and signed Kun Agüero in one of the most important transfers of the season. There are no excuses for the team of Roberto Mancini.

Aside the 3 main favorites on paper, it is impossible to forget Arsene Wenger's Arsenal. The departure of their leader and captain Cesc Fàbregas and the possible exit of Samir Nasri makes the challenge more difficult than ever. Aside the usual arrival of young players to reinforce the squad, Arsenal can still make their last movements before the end of August. The collection of important favorites is closed by Liverpool FC. The club of Anfield want to finish the transition from the Rafa Benítez era to become a power again. Jordan Henderson, Charlie Adam, José Enrique and Stewart Downing join Luis Suárez and Andy Carroll in this new project led by the legend Kenny Daglish.



In order to help us analyze the new season, we count on the help of several members of the prestigious xtratime.org forum who will give us their opinion:

What do you expect from your club for the Premier League season that started a few weeks ago?

Gabriel "Vidic15" (Manchester United FC) - Judging by the first 3 games I can expect youth, pace, one touch football of the highest order and some. The transition to the last Fergie team is in its final stages and it really is exciting to watch. He is a remarkable man. There will be tough times, no doubt. Especially for the new goalkeeper De Gea, impossible to expect a 20 year old lad who is still developing to fit in seamlessly into a club like United and English football. Doesn't even speak English yet but he should be ok long term. Think it was positive for him to make a mistake or two in games the team still ended up winning.

Think the 0-2 to 3-2 turnaround vs Man City will sum up our season. We've got great depth in every position other than central midfield and the best manager in the business. It says it all that these young players have already been part of a trophy success by coming back from a difficult position. A new generation of last minute winning games, winning games you don't deserve to win etc

It's extraordinary really, Ferguson is into his 25th year of doing this. Best manager ever.

CityBlue (Manchester City FC) - With the talent we have brought to our club, I expect us to win the title, there are no excuses.

Alec Cobas (Chelsea FC) -  Enter the Champions League. Nothing more.

Zhuge Liang (Arsenal FC) - Actually I don’t really have high expectation of how far Arsenal can go this season. After the departure of our two most important players, Cesc Fabregas and Samir Nasri, Wenger have two big tasks in front of him : First, to qualify for CL group stage, which is successful. Second, to reorganize and reinforce his team to add depth and quality that lost. The later one looks easy, but in reality Arsenal always keep their transfer expense low no matter what. Right now, the area that urgently needs strengthening is our defensive area, especially the left flank since both our main LB and his back-up are still young players and one is currently injured. So far we have filled Nasri’s usual role with Gervinho, who is natural wing attacker and it turns out good. For Cesc, I think for time being , it’ll be rotated between Ramsey and Rosicky, while Wilshere still plays his usual 'Iniesta' role in current formation.

So I think the best Arsenal can achieve for this new season is 4th position. It’s the most realistic target considering our team state and our injury records.If we lucky maybe we can try to get a shot at Carling Cup or FA Cup again, we got quite promising youngsters to play there.

Ryfa (Liverpool FC) - As a Liverpool fan, my minimum expectations for this season is finishing within the top 4. It will be difficult as we'll be challenging Arsenal and Spurs for that position but we've spent a decent amount of money in the transfer window, buying the likes of Enrique, Downing Henderson and Adam. Not world class players but they all fill a hole in the squad. Liverpool have needed a reliable leftback and decent winger for years and finally we've got them. I expect them all (except Henderson) to make a mark this season. With Dalglish as our manager, who has shown some excellent tactical nous, his great man management skills and the excellent Luis Suarez, Liverpool should have enough to consolidate 4th spot.

Would also like/expect Liverpool to win a domestic cup. It will be 6 years without a trophy for Liverpool if we don't and i believe that will be the longest we've gone without winning one for over 40 years. Liverpool have no European football which will be an advantage over the other top 5 clubs, and we also have pretty big squad to utilise so can't see why winning a trophy isn't possible.

Who do you consider is the main favorite to win the title?

Gabriel "Vidic15" (Manchester United FC) - United for the league. Flawless home record for many years now which has been the bedrock of all their title challenges, as proven by last season when we were horrific away from home but were saved by 18 wins at home out of 19. We surely won't be that bad again away and I expect us to keep up a similar home record so that is pushing the 90 point barrier which will be enough to win the league this season.

Chelsea and City to follow behind United, in no particular order. Have to admit Chelsea will go serioulsy close if they do land Modric, the best central midfielder in Europe outside of the Barca bunch. Fantastic talent.

Alec Cobas (Chelsea FC) -Manchester United

CityBlue (Manchester City FC) - The main favorites for the title I think are Man City and Chelsea (if they buy Modric, if not than Man Utd.).

Zhuge Liang (Arsenal FC) - Manchester United. It’s simply because they have the biggest mentality to win things. The morale is sky high and their players have very good link and understanding to each others which is important.

Ryfa (Liverpool FC) - Manchester City, are my outright favourites. Great squad with no obvious weaknesses and they've finally got a winning mentality which is the most important thing. Mancini is often accused of being negative but City have played some great attacking football in the two games played so far. Remains to be seen if this is just fluke.

Manchester United will also be up there who you can never right them off, especially with Ferguson as manager.

Among the favorites, who do you consider is going to struggle or fail?

Gabriel "Vidic15" (Manchester United FC) - Arsenal aren't really favourites anymore but my god what a mess they are. And it's all Wenger's fault.

He has known for months that both Cesc and Nasri were adamant they would leave, yet he kept ignoring the situation until the start of the season leaving Arsenal in serious disarray as they get more and more injuries.... If he had just sold the players when they made it clear they wanted to leave they would have had plenty of time to sign new players and no doubt be more prepared for this injury crisis they are suffering.

The Cesc and Nasri stubborness also led to them missing out on a cut price Mata who would have been a excellent Nasri replacement. He now will ply his trade just a short train ride away over in West London instead. Classic Wenger.

He should be sacked. Crazy that it's come to that, but that is how much he has regressed.

Alec Cobas (Chelsea FC) - Chelsea and Arsenal. I don't consider Liverpool as favorites.

CityBlue (Manchester City FC) - I think United is going to fail because they still haven't bought a proper playmaker, the luck from last year is going to run out.

Zhuge Liang (Arsenal FC) - I think all top clubs in Premiership try their best to improve themselves. For Arsenal, I don’t think we are title contender this season. We don’t have enough depth or quality to go all the way going through all the competitions. I think the title race will be between Man Utd and Chelsea again with Man City comes close.

Ryfa (Liverpool FC) - Chelsea over the past few years have been constant challengers for the title. Provided that their current squad remains as it is and Fernando Torres continues to struggle, i feel they willll struggle to match City and Utd's quality. Lampard is aging and if he's not chipping in with the goals from midfield, there is no one that can fill in for him. They are however linked to Modric and Mata and if they pull of those two transfers, it will be a three way battle for the title.

I'd normally mention Arsenal amongst the title favourites but i think currently they're in a hole so deep that even with a few new buys, they won't be capable of challenging for the title. Their lack of a winning mentality plus the need for the squad to gel in Cesc's departure means that they will need time to get back to the highest level.

About the European competitions, who is your favorite to win the UEFA Champions League?

Gabriel "Vidic15" (Manchester United FC) - Barcelona. Not much else to say really. Just to confirm further they are an era defining team by being the first team to retain the CL since that amazing AC Milan team of 20 odd years ago.

Alec Cobas (Chelsea FC) - Barcelona

CityBlue (Manchester City FC) - Barcelona will be big favorite for CL, but i can see City maybe challenging them?

Zhuge Liang (Arsenal FC) - Other than Barcelona, I see no other club has good chance winning it. It will be either Man Utd or Real Madrid as Barcelona’s opponent in this season CL final.

Ryfa (Liverpool FC) - Three favourites in my opinion, Barca, Real Madrid and City with Barca having the edge.

No team since the CL began has retained the CL so history doesn't favour Barca here but then again this is a legendary Barca team, and if any team can retain the CL it will be Barca.

Real Madrid with Mourinho at the helm will always be a massive threat. He's the man that can get under the skin of Barca (the ultimate favourites for the competition) and has done so in the past. He has a quality team under him, one that will have another year to gel, improve, become even more Mourinho-nised. Ultimately though, the only team capable of stopping Real Madrid is Barca. Somehow avoid Barca during the CL and they can win the CL.

Manchester City are the wildcard. They've never played in the CL, they've got Mancini as a manager who got sacked by Inter for not succeeding in the CL so really not much should be expected of them. But it also can't be ignored they've got a pretty brilliant squad. Quality GK, solid defence (not world class though), strong midfield and a harem of world class strikers. On paper, they're strong enough to challenge for the CL. In reality though, they have too much going against them.

And your favorites for La Liga and the Serie A?

Gabriel "Vidic15" (Manchester United FC) - Barcelona are clear favourites for the Primera, the best team in the world have added Cesc Fabregas and Alexis Sanchez, both are hard working, explosive youngsters who will add much quality to your first XI and squad. Madrid seriously missed out on Aguero and also failed to strengthen what I consider a seriously average defense (Pepe, Ramos).

Oh and Mourinho is a complete arsehole by the way.

Don't watch Serie A as much as I used to but Inter's decline since winning the CL is something I couldn't avoid. Eto'o gone, Sneijder likely to go, Maicon, Lucio and Samuel all declining/legs going.

All the top teams look poor there at the moment, says a lot when the serie a winners Ac Milan get beaten with such comfort by the 5th placed team in England Spurs in the cl last season.

Gonna tip Roma off purely for their new project with Luis Enrique. They've bought well this summer(Lamela, Osvaldo, Stekelenburg, Bojan etc) No reason why they can't win the scudetto, even for a casual watcher like me it's pretty clear there is no stand out team at the moment and the league is only now gonna really the pain of the Calciopoli. Though if other clubs get foreign investment like Roma, that'll change quickly.

Alec Cobas (Chelsea FC) - Barcelona and Milan

CityBlue (Manchester City FC) - In La Liga, Barça is going to be champions, and in Seria A, I would say AC Milan.

Zhuge Liang (Arsenal FC) - I think Barcelona still has too much quality to continue their domination in La Liga. However, Mourinho will try his best to fix his record in La Liga for sure. As much as I hate him, I have to admit Mourinho is borned a winner. He will try his best to find a way to defeat Barcelona. Real Madrid didn’t sign any well-known big star player this season. But I see he has made some positive adjustments like making Benzema his primary striker. The only concerns for Barcelona is their backline in case there’s injury. Mascherano seems to be more active as defensive back-up rather than his natural position.

For Serie A, I think Milan still has biggest chance to win the title followed closely by Inter.

Ryfa (Liverpool FC) - There are only ever two favourites for La Liga, Barca and Real Madrid.

Barca will naturally be favourites although it must be said Real Madrid are now closing the gap. I expect Real Madrid to actually put a challenge in and make the title race last until May. Barca will ultimately win though.

Malaga have spent a quite a bit this summer, but they're still a while off from challenging. Atletico, are Atletico. Valencia, no chance now they've sold Mata.

Serie A, I admit to not really watching much of or even keeping up with the latest news from that league. Milan won it last season, Inter for the last half a decade have been challenging and winning the league, so i'll just sit on the fence and say it will be between the two of them.



All these interviews were done during last week (before the games of this weekend). I would like to thank them for their contribution and I hope to see them here more times in the future.

Friday, June 17, 2011

Camisetas Liverpool 2011 - 2012.


18.06.2011 - El protagonismo consumado no admite juicio ni retrospectivas (?). Wanda Nara, Sergio Shocklender o Julio Cobos (por nombrar heterogéneos casos donde el azaroso fin justificó los medios) pueden atestiguar. Hace tiempo la antigua y binaria polarización del bien y del mal quedó obsoleta (en parte gracias a Baudrillard). No cuenta si son aplausos, abucheos o rechazos, el nuevo marketing, que no viaja con espejo retrovisor, es más que pragmático. Y así, con quejas, chistes y comentarios menos asiduos en el mundo del fútbol que en el fashion, saltó la 3º camiseta 2011 – 2012 del Liverpool.


Instituido el hecho de que el cambio de año (temporada) implica cambio de indumentaria, la camiseta titular de Liverpool vio la luz hace algo más de un mes. Allí el rojo de siempre por sobre el gris de la segunda equipación (de mínimos detalles rojos).


Hasta que por estas horas apareció la tercera equipación (sí, ahora son tres y hay gente que hace cola por conseguirla recién salida) y se llevó todos los comentarios. El hecho es que la marca eligió el color blanco en combinación con el cyan, una estampa que no lucía el Liverpool desde hace más de un siglo.

“La incorporación del azul cyan al diseño de la camiseta se remonta a la primera equipación que el Liverpool vistió hace casi 120 años”, explicaron desde la marca. En efecto, la primera equipación de Liverpool, allá por 1892, era cyan + blanco.

Pero también es cierto que se trata de la gama de colores del (archirrival) Everton. El propio Bill Shankly que ordenara en 1964 el uniforme totalmente rojo, que consideraba al Liverpool y a la reserva del Liverpool como los únicos dos equipos de la ciudad y que sentenciara que «si el Everton jugara en el jardín de mi casa correría las cortinas».

Hay quién sostiene que Shankly debe estar retorciéndose en su tumba y, por ende, hay quién sostiene que de estar vivo posaría con la nueva camiseta (o Evita sería Mirtha Legrand?).


El caso es que para los medios la tragedia es que Liverpool se pasó a los colores de su máximo rival y este marketing que no usa espejo retrovisor para la difusión gratuita se inspira en camisetas de hace cien años: cada camiseta cuesta 45 libras.

Los rumores del contrato de Fenway Sports (grupo propietario del Liverpool) con la marca Warrior (subsidiaria de New Balance) para 2012-2013 por u$s 40 millones (superior al Manchester United) vuelven a flotar.
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Thursday, April 14, 2011

Camiseta alternativa Liverpool FC 2011-12.


14.04.2011 - Un triunfo por goleada es el que disfrutan los departamentos de marketing de los clubes (europeos). La creación de eventos y renovación anual de camisetas por el cambio de año mismo prendió de manera insospechada y sigue creciendo.

Hoy (incluso) los pibes del Gran Buenos Aires se debaten a la hora de elegir una carpeta, bufanda o camiseta (para salir, nunca para jugar): Benfica, Ríver, Manchester, Rácing, Barça, Boca, Bayern…

Aquí la nueva y elegante camiseta alternativa (Adidas) del Liverpool FC para la temporada 2011 2012, invirtiendo color sobre la del año pasado.


PRECIOS Y PRODUCTOS LIVERPOOL FC
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Sunday, March 6, 2011

La pierna de Nanni después de Carragher.


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Premier League: Liverpool 3 Manchester United 1.


06.03.2011 - Con un hattrick de Dirk Kuyt y un excelente partido del uruguayo Luis Suárez, Liverpool venció al puntero Manchester United (3-1) (Hernández) en Anfield Road y anima la Premier League.

El United suma 60 puntos (29 partidos), Arsenal lo sigue con 57 (28 partidos)y Manchester City aparece tercero con 53 (29 partidos).


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